Friday, April 10, 2009

Beaver design Color

Beaver design B&W, Small

Beaver design B&W

Logo design Self-Assessment

1.Name of your company, a short paragraph describing what your company manufactures/sells and the target audience for the product.
I am the CEO of Animal Chews and we are making healthy snacks that will be appealing to children. Our goal is to make a snack that is very tasteful and something that kids will turn to not only as a treat but also, a snack that parents will want there kids to eat. The idea is that if we have a cute small animal as our logo the kids will be more appealed to it than they would be to a picture or an apple or a banana. On our bags/boxes we will have the beaver and our companies name, “Animal Chews.” We want the kids to think that the small little animals are cool and taste great. So in conclusion our over all goal is to have a great tasting snack that is good for the kids, and also something that the kids think is cool and really appealing to them.

2.Review the processes that Jacob Cass went through in designing his logo and Logo Design Secrets (and any other links that you found especially helpful). What parts of these processes did you use in your work. Please explain and be specific.
A major theme that I used was knowing what the company wanted. Since I am the CEO it was rather easy, yet I also tried to make things appealing to the target ages. This is something that he said was very important, and I drew the beaver because I thought tat that is something that is very important and kids will like.

Overall, what three important concepts have you learned about logo design? Explain why they are important to your future work? The use of colors and there effects on a design. If you use the right colors it can make your design look great, yet when it is put in black and white it may look horrible, so you need to make sure it works in both black and white, and color, which I think mine does. Also another is size, mine works better large yet it also works small. If you have a great design that works great blown up it may not work small. This is because of all the detail you have in the big version may make your design looked cramped and messy. The final one is probably the play with words. You may think my name of the company isn’t that great and appealing but it is supposed to be appealing to kids not adults. So I think that it is a appropriate name that kids will like. So over all I think these will help me make my designs in the future because I will play more with the design and words to make them maybe blend in a little more and be more affective.
4.
Review the criteria and the process of designing a logo, please rate your final logo design, 1-4 (4 is the highest). Please explain why your work deserves the rating.
I would give my self a 4. I worked hard on this piece and I really think it is a eye appealing design. I spent time working on it at home over the last two days and played around with colors and words. Yet I found my self going back to the originals because that is what I thought looked best. I like to believe that the beaver is going to be really appealing to kids and the way that it is set up with not too much stuff but not to little. To me it seems to be a pretty simple design and that is what I like. I like simple designs that get right to the point, and that is what my beaver design portrays. That is why I would give myself a 4.

Thursday, April 9, 2009

Reflection Logo Design

  1. What significant changes has your logo gone through? I have done a lot of changed with the background and adding and taking away different things to try to make my design better. For example I have been experimenting on what the beaver is standing on, or how he is holding the words.
  2. Why did you make these changes? I made these changes or tried them because I wanted to make my design better. But I also tried some of the stuff because that was some of my feedback that I got.
  3. How much more work needs to go into the logo? What more do you need to do? (Please check criteria) I don't think I really need to add much more. I have made all the changes or at least tried the changes that people thought I should make when I was getting my feedback.
  4. What questions do you have? Where do we go from here. Like is there a way we could have it be like a poster type thing?

Friday, April 3, 2009

Q3 Reflection

What are you most proud of? What do you think are your strengths?
I would say I am most proud of my advertisement “wild west” sign. Because of the fact that I really think I placed and used the pictures to there full potential. I would say my strengths are finding pictures on the internet and finding the right way to place them to make a good effective design.

2. What would you like to do better and/or focus upon for Quarter four?
I really want to focus on the pen tool and being able to draw things in a strait line and not have the waviness in the lines. I also want to be able to draw some of my own images more and use some of my own designs.

3. How will you make this happen?
I can practice using the pen tool and use it when ever I have the chance to. I also think I can maybe find some different ways to make lines strait without the wave in them. But for the drawing more of my own images I think that is just going to take time and more experience to get down.